古天乐代言太阳集团138_古天乐代言太阳集团

The company designed the Budweiser Sherzin Brewery The “059 Coastline Brewing Commune” project was completed and put into operation Edit Date：2022/08/05

       Recently, the Budweiser Putian craft beer factory designed by the company was completed and put into operation in the Hanjiang District of Putian City, Fujian Province, with the simultaneous release of its craft brew brand “059 Coastline Craft Brewery Commune”. The factory has a gross floor area of about 7,450 square meters, including a craft brewery office, laboratory, visitor corridor, experience area, etc. It mainly produces world-class super high-quality craft beer with 10,000 tons/year capacity.

       The project is the largest Budweiser craft brewery in Asia Pacific and the first craft brewery in Fujian Province. In addition to producing the world-renowned Goose Island, Boxing Cat and other first-tier mature craft brew brands, it will also become the base for Budweiser Group to build local craft brew brands by combining the cultural characteristics of Fujian. The “059” in “059 Coastline Craft Brew Commune” represents the area code of Fujian, and the “coastline” represents both the sense of belonging to the hometown of Fujian consumers and the motivation to explore outside. The “059” represents the area code of Fujian.

       The project takes craft beer as its foothold and transforms from a single factory to a new highland of multi-functional composite industry. It replaces the traditional closed industrial factory in the past with the green and open layout of an urban garden. It is a new attempt to break the inherent industrial model and to supplement the industrial chain; at the same time, the project adopts assembly-type construction, with its standardized design, factory production, assembly construction, integrated decoration and information management process, realizing energy-saving, environment-friendly and full-cycle value maximization of building products. The completion and operation of the project has opened a new chapter of industrial tourism with immersive craft beer experience. Through the innovative model of front store and back plant, and the original facilities of the plant to form a cultural and tourism group, the world’s leading single-unit production capacity of Budweiser Citrus Brewery Co., Ltd. has been upgraded to a city landmark integrating industry, cultural tourism, leisure and landscape.